Meet The Board

Ana Echegoyen

Each month, we will be featuring one member of the Excellerate Foundation Board. Our June board member highlight is Ana Echegoyen.

LAST UPDATED • June 28th, 2021

About Ana

“We are a foundation that is action-biased,” says board member, Ana Echegoyen who plays a key guiding role in ensuring our actions toward the future are done so with excellence. Ana has an impressive background in strategic planning and consumer insights and spent the majority of her career with Saatchi & Saatchi X.

A passionate student of consumer behavior, Ana has been responsible for developing insights into the minds of shoppers — how they think, feel, behave, and make decisions. Ana works to ensure that the voice of the target shopper is thoroughly represented in marketing strategy and she translates these skills well into her roles on our Social Support and Education committees.

Ana and her husband, David, reside in NWA with their two boys.

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